VIA Art

VIA Art Fund—Granting the World Innovative Art

Visionary Initiatives in Art (Via Art Fund) stands apart in the landscape of contemporary arts funding as a collective, democratic institution that connects art patrons with active cultural producers to directly support innovative artistic endeavors. VIA grants support artists like Ai Weiwei, Jeppe Hein, Jenny Holzer, as well as premier art institutions and organizations. Athletics worked with VIA to establish its name and a unique identity system that speaks to the caliber of art that VIA commissions.
Art Direction, Brand Identity, Naming, Responsive Web Design and Development, UX and UI Design