Penguin Random House

Reading is Just the Beginning

Penguin Random House is valued for making great literature accessible and fostering a worldwide passion for reading. The Penguin digital team, however, noticed a void in the publishing landscape. Parents were in need of a digital resource to help identify and explore the best books for their families. With this insight, a digital solution came to fruition. Penguin Random House worked with Athletics to create Brightly—a platform for parents looking to expand their children’s libraries and lives by inspiring a love of reading.
Art Direction, Brand Identity, Digital Publishing, Research and Strategy, Responsive Web Design and Development, UX and UI Design